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ABOUT THE JOURNEY

design on the go

RESULTS

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PIU’

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LITHOS

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OHM(E) KEYCHAIN

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IL CAMINO

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ROBIN

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MIRA

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BUNDLE

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TORTIO

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THE MAP

THE COMPANY

Founded in 1921 as a “Workshop for the processing of brass and nickel silver sheet metal, with foundry”, Alessi has always stood out for the high quality of its products. In almost a century of history, the company has gradually evolved to become one of the leading “Factories of Italian design”, capable of applying its expertise and excellence in design management to many different product types. Open to change and international development, Alessi at the same time has a strong bond with the traditions and cultural background of its area and continues to be synonymous with handcrafted objects produced with the help of machines.

Alessi’s mission is now one of translating its quest for the most advanced cultural, aesthetic, design and functional quality into mass production. Designer products are the result of the constant reconciliation of art and industry, of the “Immensity of Creative Potential” and the needs of the market. The company is committed to a design approach in which the most advanced expression of international creativity is always balanced against the desires of the general public. Alessi has been described as a “Dream Factory”, which uses its products to make people’s dreams come true, providing them with the Art and Poetry that they seek.

GUESTS

Sergio Bonometti

Design Manager

Sergio graduated at DAM-Arte in Bologna. He’s been working as a design professor in different universities such as Brera Academy and IED (Istituto Europeo di Design) and he’s been involved in product development for different companies, including ALESSI for almost 15 years.

Valerio Sommella

Designer

Valerio Sommella is an Italian Industrial designer, born in Tuscany in 1980. He graduated cum laude at the Politecnico of Milan in 2004, and began his design career with Stefano Giovannoni. After working for Marcel Wanders’ team in Amsterdam, he moved back to Milan where he founded Valerio Sommella Design Studio in 2009. He has collaborated with a wide range of companies, focusing on everyday objects, furniture, lighting and accessories, with the same attention for small scale production as well as mass market.
He considers every project as an opportunity to challenge his idea of design, a constant dialogue between context, users, materials, technologies and beauty. The resulting objects are not chapters of the same book, but short stories, each one with its own plot, characters and finale.
Over the years his Studio developed projects for companies such as Alessi, Moooi, Kundalini, Calligaris, Honda, Falmec, Konica minolta, Modo, Panasonic, and many others.

www.sommella.com

TUTORS

Sara Ferrari is an Italian product designer with international experience. She’s the founder of SFD (Sara Ferrari Design) and co-founder of Studiomare. She’s has been teaching and lecturing in several Universities and Design Schools such as TU Delft,HKU in Utrecht, University of Bologna, MACHINA INSTITUTE in Brescia, NABA(New Academyof fine Art) in Milan,SID (Scuola Italiana Design) in Padova, Politecnico di Milano and DOMUS Academy in Milan. She has been leading workshops in several countries and universities, collaborating with companies such as Alessi, Chicco (Artsana Group), and Archistarter.

www.saraferraridesign.com

Federico Castelli after his studies in Industrial Design at MACHINA Institute, he started working as a designer in both graphic design and interiors.
In 2006 he started collaborating as freelancer with different practices becoming a key figure in developing projects in Italy, China and England with clients like Giuso s.p.a, Gruppo Penelope, Hong Ying, Li Ning, Sutherland Global and Langland.
From 2013 he became a partner in Studio AG running not only projects for commercial and residential spaces but also getting involved in the production of communication tools.
He’s been teaching interior design at Accademia Santa Giulia in Brescia.
In 2016 he founded Federico Castelli Design, a design practice specialized in product, graphic design and art direction for company such as IB Rubinetti.

www.federicocastellidesign.com

THE PARTICIPANTS

HOW IT WENT